Monday, 19 November 2012

Elle Magazine, legal issues

As far as I can see, Elleuk.com has not been involved in any illegal activity and as far as I know has never been taken to court. However, the Elle Magazine franchise has previously been cautioned to be sued.

Coco Rocha threatened Elle Brazil in April 2012 after the magazine photoshopped an image of her that was to appear on the cover, so that it appeared as though the model was showing far more skin than she agreed to. The model submitted the following statement on her tumblr. 

"As a high fashion model I have long had a policy of no nudity or partial nudity in my photo shoots. For my recent Elle Brazil cover shoot I wore a body suit under a sheer dress which I now find was photoshopped out to give the impression of me showing much more skin than I...am comfortable with. This was specifically against my expressed verbal and written direction to the entire team that they not do so. I’m extremely disappointed that my wishes and contract were ignored. I strongly believe every model has a right to set rules for how she is portrayed and for me these rules were clearly circumvented."

Below is the offending cover:

As far as I've researched, Coco Rocha took no further action.

In December 2010, Bollywood Actress, Aishwarya Rai Bachchan threatened to sue Elle after the colour of her skin appeared several shades lighter on her cover of the 14th anniversary issue. 
(Aishwarya's Cover for Elle)

This was not the first time Elle magazine has come under fire over such airbrushing, a similar situation occured with a cover of the U.S. edition earlier that year. Black actress Gabourey Sidibe appeared on the cover of the title with a noticeably paler complexion. On that occasion Elle claimed it had not altered the Precious star’s skin any more than that of the other models ­photographed alongside her.
(Gabourey Sidibe Elle cover)

French Elle also underwent further racism allegations following a feature that suggested that black celebrities were adopting a 'white style' with an ethnic twist. The editor had to issue a formal apology on a live French television show called Canal+.
(The feature that provoked controversy in Elle fr)





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